Our New CRM System

Our New CRM System

We recently launched a new Customer Relationship Management (CRM) system within our sales team, with plans to roll this out across the wider business in the coming months.

This is a big step forward for Quartz – the platform helps streamline how we work, improves collaboration between teams, and brings all customer data and interactions into one place, giving us a more connected view of every relationship with our exhibitors and key stakeholders.

It also provides real-time insight into performance and opportunities. By moving away from fragmented systems and manual tracking, we can work more efficiently and consistently as we continue to grow.

Just as importantly, it means a better experience for our customers. With a complete view of every interaction – from first enquiry to ongoing engagement, we can respond more quickly, communicate more effectively, and deliver more relevant, personalised solutions.

As we expand the CRM across the business, this initiative will play a key role in helping us stay connected, responsive, and focused on what matters most – building strong, long-term customer relationships.

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Since our launch in September 2021, the World Vape Show has gone on to evolve into the most important B2B event series for the vape industry in the World. After successful events in Dubai, Paraguay, UK and Indonesia across our expo and Next Gen Nicotine Expo format, the World Vape Show offers all those in attendance the opportunity to engage, network, educate, and elevate their business in a premium environment.

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WVS Dubai 2024 saw us welcome our most diverse and largest audience to date with over 18,500 attendees from over 90 countries featuring some of the world's largest manufacturers, wholesalers, retailers, and distributors. Through our launch of the Global Vape Forum, we were also delighted to be able to host over 40 speakers across 12 panel sessions and numerous keynote speakers.

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