William brings over two decades of expertise across diverse FMCG sectors, working with Fonterra, Zespri, nicotine industry and Kellogg’s. As a seasoned marketeer, William has worked in Europe, the Middle East, Asia Pacific, as well as Africa, operating in the end market, regional and global capacity.
William's true passion lies in crafting thought-through, purpose-led brands that deeply resonate with consumers.
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