Rex Zhang is the senior stratey director at Smoore, a global leading
atomizer maker. Zhang has a finance background and started his
multidisciplinary journey as an analyst at McKinsey and Company. His
unique analytics and entrepreneurial mindset had him moving from
analytic roles to trading. Zhang’s development and successes in complex
interconnected industries caught the eyes of Tencent and later
ByteDance, which recruited him to develop globalization strategies for
them. Zhang is now heading the global strategy at Smoore and the
marketing function at its vaping division, FEELM, where he is
spearheading Smoore’s mission: “Atomization makes life better.”
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